More books than you can read, but also art and virtual elements. When the world’s largest book fair, Frankfurt book fair, opens its doors this week, with a new focus.
According to the organizers, is the focus on the arts and new technology is a logical next step for the fair in the pace with creative institutions, like publishers, are becoming increasingly more "connected". Visitors can thus expect a variety of virtual elements that will take them to places that previously only existed on the individual pages.
the Fair opens on Wednesday and expect around 275 000 visitors.