Tuesday, November 24, 2015

Gothenburg first with new freezer bag – New Technology

     The new Swedish cage acts as a refrigerator or freezer for up to a day. Photo: Jörgen Appelgren
     

Volvo owners in Gothenburg can from today Tuesday to get groceries delivered to the car. Refrigerated goods in the new Swedish grocery bag that serves as refrigerators and freezers.

 Ifood-bag

     The new Swedish cage acts as a refrigerator or freezer for up to a day. Photo: Jörgen Appelgren
     

Volvo car receives delivery.

     In addition to Mat.se cooperate with Volvo logistics company PostNord and Lekmer.se toy store for supplies directly to the car. Photo: Jonas Ingman / Volvo Cars / TT
     

Together with Volvo launches today Tuesday the Swedish island -line supermarket Mat.se a new service where Volvo owners can order groceries online and have them delivered to their car.

For a initially offered the service in the Gothenburg area and requires that the customer is connected to the Volvo on Call.

The ordered food delivered the following day. The car is opened by the carrier with the help of a digital single-key.

The customer may at the same time a message that food is delivered.

Mans Danielson, CEO of Mat.se says that the service planned for a year. A prerequisite is the new kylkassen developed by KTH spin Ifoodbag.

The company has developed a bag of groceries in a new paper based composite materials with extremely good insulation properties and which serves as a freezer or refrigerator for up to a day.

– Kassen is a prerequisite if we are to keep cold chain, says Måns Danielson.

Tests made by Mat.se show that the bag keeps food cold even if the goods are in a hot car in summer.

– Being able to get the food to the car provides additional flexibility and you do not fit a few times. We use the car as a mailbox, says Måns Danielson.

In the long term kylkassen also be used for home deliveries.

In addition to Mat.se cooperate with Volvo logistics company PostNord and Lekmer.se toy store for supplies directly to the car.

A film about how the new service works is provided below:

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