Ebba Blitz going on a bike when Digital Technology meets her in Palo Alto in Silicon Valley.
Ebba Blitz, US director of cloud security Alertsec, riding the wave that many American companies are forced to encrypt sensitive information.
- Encryption is very important in the US, because there is a law that says all companies that work with third-party information such as patient records or financial information, must use encryption, she says.
For those who have not followed her, it is perhaps a little surprising that the former TV host, among other things, TV4 is now an entrepreneur in Silicon Valley. In January, moved Ebba Blitz with her husband and two children to Palo Alto, where digital technology meets her.
Husband Fredrik Lövstedt was a partner the company Protect Data, Pointsec developed encryption technology, today owned by Israeli security checkpoint. Several large US banks began to use the service and now it is, according to Ebba Blitz, about 30 million computers around the world.
Alertsec selling an encryption service to small and medium-sized enterprises – such as small branch offices, accountants and medical clinics. The same rules apply to them as to large companies. Do they, for example, patient information must be encrypted.
This type of companies often lack sufficient IT skills, and then chooses to buy in the service of Alertsec or any of their competitors.
– We offer the same encryption technology that the big banks use, based on Pointsec technology, but we distribute it as a cloud service. We handle the entire installation and then provide support.
Alertsec has over 500 customers, over 300 of them in the United States.
– Right now we are trying to figure out which levers we’ll pull in and what buttons we will be turning in order to grow. We will build a larger sales organization in the US? We need more professionals in search engine optimization?
Ebba Blitz has a long history of technology and entrepreneurship. Her father created the IT company Compass who moved to the USA in the 1990s.
– We have discussed it at the kitchen table, then I was small. Compass had about 100 employees, it was a very fine company, she says.
Her parents went to the United States when Ebba Blitz took student. They remained for 25 years, but moved back to Sweden last summer.
– It is an irony of fate. When they move home, so we move here. But when Frederick suggested that we should move over so I was incredibly happy. Already when I visited Palo Alto in 1998, I felt that this was the place on earth where I wanted to stay.
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