Giant mobiles against breakthrough - Computer Sweden

Nokia Lumia 1520 looks awesome out if compared to the Lumia 620, whose screen is of 3.8 inches. Sony Xperia Z Ultra is even greater. Photo: Joel Åsblom.

Now in the days is the Swedish sales launch of Nokia’s Lumia sextummare 1520 based on Windows Phone and features a 20 megapixel PureView camera. The launch comes just one week before Microsoft takes over ownership of the venerable, Finnish company.

class=”paragraphIntro”> Edvard Bergström, Nokia Communications, says that the link with Microsoft means that the company’s products more competitive in the business market.

– We have already seen how many companies are using Windows as the base thinks it’s an advantage to have the same operating system all the way out, so on the business side, we see great potential for this type of products.

class=”paragraphIntro”> Gartner analyst Leif-Olof Wallin says that phones with screens on the six-inch is too big to use as primary units but very helpful when you are traveling.

class=”paragraphIntro”> – I used a Lumia in 1520 for a few months now and like it a lot. It is large enough to be able to do a little more with email attachments, go to full-sized web pages and watching videos in.

class=”paragraphIntro”> He says that Windows operating system Phone means that interest is limited to the broad masses.

class=”paragraphIntro”> – It’s However, something that we believe will change in 2014, says Leif-Olof Wallin .

class=”paragraphIntro”> Erik Hörnfeldt, Communications of the operator Three says that the so-called phablets segment with phones that have screen sizes of between five and seven inches is very hyped.

class=”paragraphIntro”> – But volumes has not really presented themselves, not yet anyway. Xperia Xperia Z Ultra did not sell and the Nokia Lumia 1520, we have not brought in but the Samsung Note 3 sell well just like their predecessors, says Erik Hörnfeldt.

class=”paragraphIntro”> He says that to the launch of the Samsung Galaxy Note 3 analyzed what it was that bought this type of product. It then appeared that women were the group of customers that accused most of the bigger phones.

class=”paragraphIntro”> – A Note is small enough to lose a purse but large enough to be able to watch television, write email, or read it on so you do not have to lug around on both mobile and laptop or tablet.
Jonny Malmlöf, who is the PR Manager of Phone House says that sales are very low at these screen sizes.

class=”paragraphIntro”> – It seems simply that customers think the screen is too big for a phone and too small for a tablet. Nokia is facing the same challenge, then, much depends on the operative question. There is a potential for the future when we look at our larger corporate infrastructure or specific applications, functions where the Microsoft platform can be beneficial.

class=”paragraphIntro”> Can you believe analyst firm Juniper Research sold it last year about 20 million phones with screens 5.6 inches or more and at the end of the year the proportion had gone up to 22 percent of the smart phone. Best of all are selling the type of phones in Asia, where about 40 percent of the phones have this big screens.