Tim Cook: Android is like Europe - 99mac

In an interview with American newspaper Wall Street Journal pronounce themselves Tim Cook on Apple’s plans for future products, company growth and competition in the telephone industry.

# Apple has been criticized by analysts and shareholders that growth has slowed. The company is also accused of having lost the ability to be innovative. Apple CEO # Tim Cook disagrees. In an interview with WSJ pronounce himself on this and other issues:

– Last year, we increased our income from 90 billion to 97 billion. It is less than two years before, but then it was historical figures as no company had ever experienced before. Growth this year may seem small in comparison, but it must be put in its proper context. The last quarter was one of our highest grossing ever. It was our best quarter in terms of iPhone and iPad sales, and one of our best for the Mac.

In the interview pronounce also Tim Cook on competition with Android phones, and whether it is important to be a leader in market share. According to him, still many of the phones sold ordinary mobile phones without smart features. All of these are potential future customers, as they can upgrade to # Iphone. But this is the proportion of smart phones like Apple cares about, not the mobile market in general.

– Looking at smart phones, Apple is in first place in the U.S., Canada and Japan, and is second in Europe and Asia. We would of course love to be in first place in these areas, and we’ll try to get there. But we will not compromise with the quality of our products to achieve it, we do not intend to produce debris. We absolutely plan to put the Apple brand on something that someone else designed.

Comparisons with the battle between Windows and Mac
Regarding # IOS and # Android has many comparisons with the competition between Windows and Mac, particularly during the nineties. When Apple was marginalized in the computer market and Windows completely dominant. Cook dismisses however parable as inadequate.

– A key factor in the battle between Mac and Windows then was the availability of the software. There was a lot more apps for Windows, and the difference grew until Mac began missing several key programs. As for iOS, then there is over a million apps, of which half a million are optimized for the iPad. Compare this to the roughly 1,000 apps for Android. Another difference is that Windows was a unified platform, while Android is not. Android is like Europe – many countries with large variations. How many people use Kindle know they are using a Android system?

Tim Cook also says he is not surprised that # Google decided to sell Motorola to Lenovo. This is according to him that Google is dedicated to building hardware, and that Motorola has been a loss.

– It is difficult to combine hardware, software and services. That’s what makes Apple so special. I’m not surprised that Google chooses not to do so.

Tim Cook also stressed that Apple still betting big on the Mac.

– Many give up its PC manufacturing right now, but we have not given up in terms of Mac. We invest heavily, and has really cool stuff going on. We think it is becoming increasingly obvious that the person who wants a computer wants a Mac.