Tuesday, December 17, 2013

Wanted Trends provides answers about the future - Aftonbladet

Aftonbladet, Blondinbella and cake. There are search terms that tops the lists of the most searched terms in 2013. At the same time seems more and more searching for more healthy food than before.

– lists show the spirit of the times that we live in right now, says Jonas Wallentin, principal analyst Google Sweden.

Each year, Google Sweden lists it as the Swedes searched the most during the year. Among the search terms that have increased the most during the year is the deceased movie star Paul Walker in the top.

of the words we searched the most dominating Swedish search terms Melodifestivalen and Yohio, which according to Jonas Wallentin chief analyst Google Sweden, is something of a trend reversal.

– Last year we were dominated by international search terms while this year sees national. Now we are looking for Swedish programs, sports stars and Swedish news, he says.

And among the ten most wanted persons in 2013 found only Swedish women.

Melodifestivalen popular

Dominating the charts is the Eurovision Song Contest, after Paul Walker is the search term that has increased the most during the year.

– It may be that Sweden was the organizer of this year, says Jonas Wallentin.

According to him, one can also predict an increased health trend among Swedish people.

– We are looking more for healthy dishes than before, he says.

Meanwhile, cake, pancakes and chokladboll some of the most sought dishes during the year.

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