The new Apple-focused shop in Uppsala is Sweden’s largest, is expected to have sales of about 75 million in 2014, according to Digital Inn’s CEO Magnus Penker.
The new Uppsala Store get the whole Apple range plus a fully complete b2b department and service center to service Uppsala knowledge workers and knowledge industry.
– With a wide range of Apple products, third-party accessories and large portfolio of other companies products related to Apple’s offering, we open the gates to the largest Apple Premium
class=”paragraphIntro”> Why Digital Inn investing heavily just in Uppsala, explains Magnus Penker like this:
– Our Vision is to be a knowledge worker obvious choices at home, in the company and in all other channels. Better place for a totally integrated Apple Premium Reseller than Uppsala might not be in Sweden. Uppsala is really knowledge capital and symbolizes exactly what we stand for, which makes it extra fun, says Magnus Penker.
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